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iNet Logic e-Mail Marketing

Using iNet Logic as a developmental foundation, Precept can develop, construct, serve, deliver and manage virtually any size of email "House List", helping you maintain and extend a consistent and highly effective "conversation" with current and future customers!

Beginning with your current house list, Precept will review the manner in which your house list was gathered and constructed, identifying address duplications and/or problematic "ISP flagged" email addresses. Precept then develops a highly customized email launch page that will be utilized for initiating email offerings. Your custom email launch page will be optimized to minimize negative impacts from ISP spam filtering, with design elements intended to fully comply with all applicable state and federal laws.

With your house list effectively been "sanitized", Precept then begins your email delivery process, systematically managing the merge and purge process on an ongoing basis. Management includes minimizing associated opt-in or opt-out requests, unsolicited "spam" email claims or ISP related issues which can effectively shut down the operations of even the largest of e-commerce web sites. As email distribution progresses, critical email marketing performance metrics such as successful deliveries, open rates, click through rates and conversion rates for each emailing are accumulated for later action/improvement.

Further improving downstream results, Precept provides clients supplemental services which includes multi-variant email designs intended to mine and capitalize upon data captured, thus further extending gains in open rates, deliverability and sales conversion results. Precept has the expertise you need to manage and deliver your customer email offers at the lowest effective CPM (Cost Per Thousand) rates in the industry today. Contact Precept today, we look forward to serving you.

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