iNet Logic Search Engine Marketing

Precept begins its search engine marketing engagements with a careful review of existing campaign related data, including, but not limited to search engine marketing accounts, analytics account data and web site search related data, together with other proprietary sources of information utilized in the keyword discovery process. Armed with this data, Precept extends it's in-depth "Keyword Discovery" process, where associated keywords are developed on a "landing page" specific basis, so as to maximize algorithmic relevancy scores and resultant sales conversion success.

Next, Precept develops advertising copy for each search engine marketing campaign, typically deploying three or more multi-variant ad copy testing models which are each tested over extended periods of time for overall sales conversion effectiveness.

Once data has effectively been accumulated, optimized search engine marketing campaigns are "cloned" to other major search engines to further extend and maximize targeting, frequency and reach of campaigns proving themselves the most successful over extended periods of time. No matter what stage of web development, Precept can help you achieve real results.

Contact Precept for details.